Impossible Nike Advertisements

his wasn’t done by Nike, but some other company… Since I don’t like optical illusions on this blog to repeat them selves, it’s becoming harder and harder to find original and previously unseen material. Still, optical illusion billboards belong to one of my favorite categories on this website. This time I found two awesome optical illusion advertisements created by Nike. Have you seen this in your area of residence? Not only do these photos belong under billboards, they can also be filed under Impossible Situations. It’s hard to visualize how these took place, and in the first moment you probably think there is nothing extraordinary about them, except the angle from where they were originally shot. But, something strange is definitely going on in there… Anyone can think of a line that should go along these? What is the metaphor/meaning behind these advertised shoes?